Sunday 20 December 2015

India May Relax E-Commerce Rules, Opening The Door Further For Amazon And Other Global Giants

As India prepares to reconsider the ban on foreign investments in the country’s e-commerce sector, two of the world’s biggest e-commerce companies — Amazon and eBay — are anxiously hoping to conquer what they refer to as their last frontier.
India’s Department of Industrial Policy and Promotion (DIPP) has  to share feedback on Sources at Amazon India and eBay’s operations in the country have told us that both the companies are aggressively preparing their pitches urging the policymakers to revoke the e-commerce ban.
  So far, both Amazon and eBay have had no choice but to operate as online marketplaces in India, limiting their ability to compete effectively with local rivals such as Flipkart. In the marketplace model, companies such as eBay do not own any inventory, or sell any of their own merchandise to Indian shoppers. They are only allowed to offer products from third-party sellers.
In February 2013, Amazon’s global vice president, Paul Misener, had also met with an Indian trade minister,
This is what the Indian laws say on foreign investment in e-commerce:
  E-commerce activities refer to the activity of buying and selling by a company through the e-commerce platform. Such companies would engage only in Business to Business (B2B) e-commerce and not in retail trading, inter-alia implying that existing restrictions on FDI in domestic trading would be applicable to e-commerce as well.
  

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