Sunday 14 April 2019

Logistics Startup DOT Puts An Eco-Friendly Spin On Ecommerce Deliveries in India

For the past few years, India has been battling with higher air pollution, and there’s increased pressure from the global community on India’s increasing population to cut down reliance on fossil fuels. The switch to renewable energy is happening, but at the same time, high pollution rates mean Gurugram is the most polluted city and Delhi the most polluted capital in the world. A major contributor to this growing pollution is vehicular emissions, especially as millions of Indians start using the convenience of online shopping and deliveries.

As internet penetration continues to grow in India, the ecommerce sector has recorded a massive boom, and in order to support this growth, the logistics sector plays a key role to make sure deliveries reach customers on time. However, that has also led to more and more vehicles plying the road, which contributes greatly in increasing emissions. Besides emissions, these traditional petrol or diesel vehicles also eat into non-renewable sources and that’s certainly not feasible in the long run.
To sustain growth in an eco-friendly manner, Indian companies have to adopt electric vehicles for business and public use-cases. While India is aiming to achieve deeper penetration of electric vehicles by 2030, one of the major roadblocks is the lack of a robust charging infrastructure, which adds to “range anxiety” among business customers.
That’s what DOT founder Vineet J Mehra wanted to change. DOT provides first and last mile logistics solution only through a fleet of electric vehicles. Mehra said one of the ways he overcame the fears a typical e-vehicle business might have by thinking about doing “what is right”.
“We really wanted to create a sustainable company for the future, that really cares about the environment, considering the responsibilities and limitations of a company entering into the logistics space,” said Mehra.

Believing In Doing “What Is Right”

Mehra told us DOT or ‘Go With DOT’ was founded to provide eco-friendly and sustainable solutions for the logistical needs of individuals and organizations. It offers first and last mile delivery services using its fleet of e-cargo vans and electric bikes.
The startup currently caters to the ecommerce, food and merchandise segments. It counts companies such as Walmart, Aramex, Amazon, Grofers, Blue Dart, DHL, Lenskart, Swiggy, Faasos, Nature’s Basket, McDonald’s as its client partners. DOT has operations in over 22 cities including Delhi-NCR, Mumbai, Chennai, Pune, Lucknow, Chandigarh, Raipur, Jhansi, Meerut, Haridwar and Bengaluru.

Using a proprietary mobile platform to connect riders and clients, DOT offers seamless connectivity for clients to order rides or pick-ups at any given time in the day. The company operates on a paid per kilometre model where the price per kilometre has been fixed for the vehicles.

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